Sega revisiting their old games
During the fiscal year Sega has propose to remastered and bring back their classic games and IPs. Sega released to PowerPoint called Road to 2020 and in the presentation there is some points that Sega points out. First, Create titles that will become global hits, Revival of major IPs, Expand existing IPs and obtain new IPs for North American and European PC games, expand overseas publishing business and Establish digital marketing business. Sega is focusing on digital sales, making new IPs and expanding their business throughout the world.
I think this is a good make by Sega because we don’t see to many Sega games other than Bayonetta, Yakuza, Total Wars and Sonic the Hedgehog. Sega’s mission is to continuing to create moving experiences and make a profit sales of least Y 30 billions. Sega is carefully choose their titles and hoping to make a great hit and investments of the IP. The company is planing to make a gobal system to promote development. There are also aiming for moblie devices, computers and console. After Sega make old and new IPs, they will expanded to other regions like Europe, Asia, North American and Domestic that’s their business strategy .